Branding / Caissonne' Fortified *For Sale

In the field of engineering, a Caisson is a robust circular, open, monolithic, or box-like foundation utilized in construction to establish a building’s substructure. They may extend several meters in diameter or more, efficiently supporting everything above ground by channeling the building’s weight to the underlying soil. Today’s Caissons are engineered to the highest standards, ensuring exceptional reliability. Caissonne’ Fortified is a construction technology concept appealing to the structural real-estate, bridge and canal building sector. The brand-mark emphasizes the buildings geometric sub-structure with a square-like caisson shape and the supportive visual elements highlight the dynamism of each building project with a contemporary style feature. 

Skills: New Business Concept & Brand Naming, Brand Strategy, Logos, Branding & Identity, Systems of Design, Business Sets, Stationery Design, Creative Direction