Imperial Mushrooms is a modern-vintage brand appealing to a target market of healthy-minded individuals, sports enthusiasts and free-thinkers. The company’s mission to grow the finest gourmet mushrooms—is playfully featured with the ‘Crown Jewel’ of mushrooms, the "Imperial," as the logomark. Mushrooms are as diverse in health benefits, as they are in biodiversity. This eco-friendly brand offers economic progress and development as a medicinal business with offerings that complement an array of cooking recipes as elixirs, dried, fresh, and delicious beverages.

Skills: New Business Brand, Brand Strategy, Logos, Branding & Identity, Systems of Design, Business Sets, Stationery Design, Creative Direction